SANOFI
'BLINK OF AN EYE'
Client — Sanofi
Agency — Burson
Director — Ben Lankester
Prod Co — FORM
EP — Samantha Farrance
Producer — Ella Woollgar
1st AD — Alasdair Copland
DP — James Rhodes
Editor — Ian Robertson
Music — Sarah Warne
Sound — Hugo Ellingham
Colour — Benjamin Rozario
'Blink of an Eye' is a sepsis awareness campaign developed with Burson for healthcare brand Sanofi.
The campaign was devised using a unique first person point of view, taking the audience into the mind of someone experiencing the terrifying symptoms of sepsis.